timothymalefytAug 13, 20191 min readWhy Entrepreneurs Should Use 360 Degree Market Research - ForbesThis article from Forbes.com mentions how anthropology is integrated into a business school course that combines qualitative and quantitative market research methods. https://www.forbes.com/sites/columbiabusinessschool/2019/08/10/why-entrepreneurs-should-use-360-degree-market-research/#46522c8170a0 #business #marketresearchPublication35 views
This article from Forbes.com mentions how anthropology is integrated into a business school course that combines qualitative and quantitative market research methods. https://www.forbes.com/sites/columbiabusinessschool/2019/08/10/why-entrepreneurs-should-use-360-degree-market-research/#46522c8170a0 #business #marketresearch