
Videos, Journals & Books
Video
AAA Webinars
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Briody, Elizabeth. 2015. Sometimes Practice Makes Perfect: Cultural Changes in the Training of Anthropologists, February 18.
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Butler, Mary Odell. 2015. Partnering Anthropology and Evaluation: What Do We Gain? March 4.
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Erickson, Ken C. 2014. Doing “Consumer” Anthropology, Warnings and Advice* , September 17.
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Kusimba, Sibel. 2014. Mobile Economies, October 15.
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Nolan, Riall. 2014. A Career in Practice: First Steps for Anthropologists, January 22.
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Santee, Amy. 2016. Practicing Anthropology in User Experience, Design, and Business, January 6.
Videos from the American Anthropological Association
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Altimare, Emily L. 2008. “Beyond Ethnography: Corporate and Design Anthropology,” DVD, 24 minutes, Careers in Anthropology No. 2, Arlington, VA: American Anthropological Association.
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Briody, Elizabeth K. and Dawn Bodo. 1993. “Anthropologists at Work: Careers Making a Difference,” DVD, 36 minutes, American Anthropological Association and EXPOSE: Communications Network.
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Smiley Francis E. 2006. “Anthropology: Real People, Real Careers ,” DVD, 42 minutes, Careers in Anthropology No. 1, Arlington, VA: American Anthropological Association.
Journals
Books
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Alvesson, Mats and Stefan Sveningsson. 2016. Changing Organizational Culture: Cultural Change Work in Progress. 2nd Edition, Routledge.
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Batteau, Allen W. 2009. Technology and Culture. Waveland.
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Briody, Elizabeth K., Robert T. Trotter and Tracy L. Meerwarth. 2010, 2014, Transforming Culture: Creating and Sustaining Effective Organizations. Palgrave Macmillan.
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Chipchase, Chip. The Field Study Handbook. 2017. Field Institute.
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Fisher, Melissa. Wall Street Women. Durham, N.C.: Duke University Press, 2012.
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Griffiths, Michael B. 2013. Consumers and Individuals in China: Standing Out, Fitting In. Routledge.
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Hasbrouck, Jay. 2017. Ethnographic Thinking: From Method to Mindset. Routledge.
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Ho, Karen. Liquidated: An Ethnography of Wall Street. Duke.
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Kozinets, Robert V. 2016. Netnography: Redefined Online. 2nd ed., Sage.
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Ladner, Sam. 2014. Practical Ethnography: A Guide to Doing Ethnography in the Private Sector. Left Coast Press.
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Lerman, Dawn, Robert J. Morais, and David Luna. The Language of Branding: Theory, Strategies, and Tactics. 2018. Routledge.
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Madsbjerg, Christian. Sensemaking: The Power of the Humanities in the Age of the Algorithm. 2016. Hachette Books.
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Madsbjerg, Christian and Mikkel B. Rasmussen. 2014. The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems. Harvard Business Review Press.
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Malefyt, Timothy de Waal and Robert J. Morais. 2012. Advertising and Anthropology: Ethnographic Practice and Cultural Perspectives. Berg/Bloomsbury.
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Mariampolski, Hy. 2006. Ethnography for Marketers. Sage.
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Maschio, Thomas. 2022. Digital Cultures, Lived Stories and Virtual Reality. Routledge
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McCracken, Grant. Chief Culture Officer. 2009. Basic Books.
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McCracken, Grant. Dark Value. 2016. (Only available as e-book on Amazon.)
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Miller, Christine. 2018. Design + Anthropology: Converging Pathways in Anthropology and Design. Taylor & Francis.
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Moeran, Brian and Timothy de Waal Malefyt. 2018. Magical Capitalism: Enchantment, Spells and Occult Practices in Contemporary Economies (Amazon)
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Moeran, Brian. 2014. The Business of Creativity. Left Coast Press.
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Moeran, Brian. 1996. A Japanese Advertising Agency: An Anthropology of Media and Markets. University of Hawaii Press.
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Moeran, Brian. 2015. The Magic of Fashion. Routledge.
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Morais, Robert J. Refocusing Focus Groups. 2010. Paramount Market Press.
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Nolan, Riall. 2017. Anthropology in the World: A Guide to Becoming an Anthropologist Practitioner. Routledge.
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Simon, Andrea. On the Brink: A Fresh Lens to Take Your Business to New Heights. 2016. Greenleaf Book Group Press
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Stewart, Alex. 1989. Team Entrepreneurship. Sage.
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Suchman, Lucy A. 2007. Human-Machine Reconfigurations: Plans and Situated Actions. 2nd ed., Cambridge University Press.
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Sunderland, Patrician L. and Rita M. Denny. 2007. Doing Anthropology in Consumer Research. Left Coast Press.
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Tett, Gillian. 2009. Fool’s Gold: How the Bold Dream of a Small Tribe at J.P. Morgan Was Corrupted by Wall Street Greed and Unleashed a Catastrophe. Free Press.
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Tett, Gillian. 2015. The Silo Effect: The Peril of Expertise and the Promise of Breaking Down Barriers. Simon and Schuster.
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Walle, Alf H. 2013. Rethinking Business Anthropology: Cultural Strategies in Marketing and Management. Greenleaf Publishing Ltd.
Textbooks
Textbooks
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Ferraro, Gary P. and Elizabeth K. Briody. 2017. The Cultural Dimension of Global Business. 8th ed., Taylor & Francis.
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Jordan, Ann. 2013. Business Anthropology. 2nd ed., Waveland Press.
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Tian, Robers, Michael Lillis, and Alfons Van Marrewijk. 2013. General Business Anthropology, 2nd ed., North American Business Press.
Edited Volumes
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Caulkins, D. Douglas and Ann T. Jordan, Eds. 2013. A Companion to Organizational Anthropology. Blackwell Publishing, Ltd.
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Cefkin, Melissa Ed. 2009. Ethnography and the Corporate Encounter: Reflections on Research in and of Corporations. Berghahn.
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Denny, Rita M. and Patricia L. Sunderland, Eds. 2014. Handbook of Business Anthropology. Left Coast Press.
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Fisher, Melissa and Greg Downey, eds. Frontiers of Capital: Ethnographic Reflections on the New Economy. Durham, N.C.: Duke University Press, 2006.
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Garsten, Christina and Anette Nyqvist, Eds. 2013. Organisational Anthropology: Doing Ethnography in and among Complex Organisations. Pluto Press.
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Gun, Wendy, Ton Otto, and Rachel Charlotte Smith, Eds. 2013. Design Anthropology: Theory and Practice. Bloomsbury.
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Jordan, Brigitte, Ed. 2013. Advancing Ethnography in Corporate Environments: Challenges and Emerging Opportunities. Left Coast Press.
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Malefyt, Timothy de Waal and Brian Moeran, Eds. 2003. Advertising Cultures. Berg.
Malefyt, Timothy de Waal and Maryann McCabe. 2020. Women, Consumption and Paradox. Routledge -
Malefyt, Timothy de Waal and Robert J. Morais, Eds. 2017. Ethics in the Anthropology of Business: Explorations in Theory, Practice, and Pedagogy. Taylor & Francis.
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McCabe, Maryann, Ed. 2016. Collaborative Ethnography in Business Environments. Taylor & Francis.
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McCabe, Maryann, and Elizabeth K. Briody, Eds., 2018. Cultural Change from a Business Anthropology Perspective. Taylor & Francis.
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Nolan, Riall, Ed. 2013. A Handbook of Practicing Anthropology. Wiley-Blackwell.
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Sherry, John F., Jr., Ed. 1995. Contemporary Marketing and Consumer Behavior: An Anthropological Sourcebook. Sage.
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Squires, Susan and Bryan Byrne, Eds. 2002. Creating Breakthrough Ideas: The Collaboration of Anthropologists and Designers in the Product Development Industry. Bergin and Garvey.
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Tian, Robert Guang, Daming Zhou, and Alfons van Marrewijk, Eds., 2012. Advanced Readings in Business Anthropology, 2nd Ed., North American Business Press.
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Wasson, Christina, Mary Odell Butler and Jacqueline Copeland-Carson, Eds., 2012. Applying Anthropology in the Global Village. Routledge.
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Wright, Susan, Ed. 1994. Anthropology of Organizations. Routledge.
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Zwick, Detiev and Julien Cayla, Eds. 2011. Inside Marketing: Practices, Ideologies, Devices. Oxford University Press.